Online Marketing News

Welcome to the Online Marketing News section of onlineKarma, your source for the latest developments in the dynamic world of digital marketing. In times of rapid change, it's crucial to stay up-to-date to succeed. The landscape of Social Media, Google, and the internet in general is constantly evolving at a rapid pace.

Here at onlineKarma, we provide you with the latest Online Marketing News on a variety of topics, so you are always informed. Furthermore, we use this current information to develop valuable tips and tricks for your business, helping you to optimize your online presence and grow.

Recommended

TikTok Usage Switzerland 2025

Who are the TikTok users in Switzerland?

Instagram Usage Statistics Switzerland 2025

Who are the Instagram users in Switzerland? Updated data from onlineKarma.

LinkedIn Statistics & Usage Switzerland 2025

LinkedIn now reports 5.3 million active users, continuing its growth. Most users are between 28 and 35 years old.

Facebook Usage Switzerland 2025

Who are the Facebook users in Switzerland? Updated data from onlineKarma.

Event-Based Marketing: 11 Important Occasions in Q4 🤩

Q4 Marketing Highlights: From Halloween to New Year's Eve. Here you'll find all the events you can't miss!

9 Tips for Building a Strong Homepage

How to Rank Like GPT: SEO for AI – 9 Smart Tips for 2025

Forget what you knew about SEO. Because in the new world of search, new rules apply. Major search systems, from Google to ChatGPT, no longer think in terms of links and keywords. They think in terms of answers.

Twitter Advertising: 7 Reasons Why Companies Are NO Longer Advertising on X (formerly Twitter)

In less than a month, Twitter has lost more than half of its top 100 advertisers, including brands like Coca-Cola, Chanel, and Nestlé. But why is this happening?

Finding a Google Ads Agency: Tips for Choosing the Right One

To keep up with the competition on Google, you need optimal Google Ads campaigns. However, choosing the right Google Ads agency can be a challenge...

What are KPIs in Marketing?

KPIs (Key Performance Indicators) are measurable values that show you whether you are achieving your marketing goals.

Swiss nDSG vs. EU GDPR

Learn in this comparison between nDSG and GDPR how the new Swiss Data Protection Act, effective September 1, 2023, relates to the EU General Data Protection Regulation. We uncover 11 key differences, from sanctions and reporting obligations to data protection representation and profiling.

Online Security and Cybersecurity: 17 Important Tips

What's the easiest way to protect your website and your personal data online? We have compiled 10 useful tips for greater web security.

Web Tracking Limitations

Despite advanced analytics tools, a portion of website traffic often remains invisible. Discover the nine most common reasons for tracking limitations.

Does donating to plant trees achieve nothing? Discover how truly effective reforestation is for climate protection.

Sustainable climate protection or greenwashing for your own conscience? What to consider when it comes to climate compensation through reforestation. Read now.

The Old Google Analytics is Evolving: Google Analytics 4 (GA4)

Discover the benefits of the new Google Analytics 4 and why you should install it. Learn more now.

Increase Social Media Reach: Effectively Using Post Interactions

Regular interactions on social media strengthen your brand image, increase visibility, and build an engaged community. This article provides a concise guide for Instagram, Facebook, and TikTok to help you maximize your reach.

TikTok Usage Switzerland | 2024

Who are the TikTok users in Switzerland?

LinkedIn Statistics & Usage Switzerland 2024

LinkedIn now reports 3.9 million active users, continuing its growth. Most users are between 25 and 34 years old.

The Most Important Review Platforms 2026

Discover the power of positive reviews on platforms like Google and Kununu. What strategies are effective? How do customer reviews truly influence purchasing decisions? Find out and strengthen your online reputation!

Facebook Usage Switzerland | 2024

Who are the Facebook users in Switzerland? Updated data from onlineKarma.

Instagram Usage Statistics Switzerland 2024

Who are the Instagram users in Switzerland? Updated data from onlineKarma.

The 7 Most Exciting Social Media Trends for 2024

More and more businesses and individuals are using social media to share their messages and content with their followers and customers. Therefore, it's crucial to stay up-to-date with the latest trends and developments in the social media landscape.

New on LinkedIn: Companies Now Have a Messaging Feature

LinkedIn has released a new feature: companies can now receive messages and send replies. This new feature allows users to contact companies directly!

Backlinks & Link Building? Definition, Insider Tips, and SEO Tricks

What are backlinks? How do you approach link building? 7 tricks and insider tips for successful link building and SEO to increase visits to your website.

Artificial Intelligence like ChatGPT for SMEs🧠

Everything to get started with AI: Leverage the benefits of ChatGPT for your business and boost your revenue!

Instagram Usage Statistics Switzerland 2023

Who are the Instagram users in Switzerland? Updated data from onlineKarma.

LinkedIn Statistics & Usage Switzerland 2023

LinkedIn now reports 3.9 million active users, continuing its growth. Most users are between 25 and 34 years old.

Facebook Usage Switzerland | 2023

Who are the Facebook users in Switzerland? Updated data from onlineKarma.

Checklist: 7 Steps to the New Swiss Data Protection Act

Take the opportunity to learn about the new Swiss Data Protection Act, which comes into effect on September 1, 2023. We highlight the most important changes and help you prepare smoothly and easily with our checklist today.

TikTok Usage Switzerland | 2023

Who are the TikTok users in Switzerland?

Back to all posts

Online Marketing News

Contact us without obligation