Landing Page Creation & Optimization
The Landing Page Agency onlineKarma advises and supports you in the creation and optimization of conversion-focused landing pages.
Would you like to learn more, have questions, or need advice and support with your landing pages?
What is a Landing Page?
A landing page, sometimes called a 'squeeze page,' is a key part of your online marketing strategy. It's a dedicated page where you welcome potential customers from various sources. The main purpose of a landing page is to achieve a specific action (such as a purchase, download, or contact request), and it typically focuses on a single topic. Landing pages are especially effective for:
Why a Landing Page instead of my Website?
A landing page allows you to direct potential customers precisely to an offer that is relevant to them. In contrast, a general website can sometimes cause visitors to get lost or distracted, preventing them from taking action. For this reason, an effective online marketing strategy almost always includes landing pages.
When is a Landing Page used?
When a potential customer shows interest in a topic, for example by clicking on an advertisement, they are directed to a landing page that focuses specifically on that topic. This landing page makes it easier to guide the visitor towards a specific action. This action doesn't necessarily have to be an immediate purchase; it could be the initial step in your sales funnel.
What does an ideal Landing Page look like?
The landing page is the first page a potential customer encounters. Its purpose is to immediately address their interest and needs, encouraging them to take action. Therefore, it's crucial that visitors can quickly understand the landing page and are clearly guided towards the desired action.
How is a Landing Page structured?
1. A focused layout centered around a single topic. 2. Clear call to action. 3. Key information is immediately visible. 4. Navigation and other distractions are removed. 5. No external links. 6. Compelling title. 7. Fast loading time.
What does a landing page cost?
The cost of a landing page varies depending on its design complexity, features, and the content that needs to be created. Basic landing pages typically range from CHF 1,500 to 2,000, while more comprehensive solutions can cost several thousand Swiss Francs.
Are you unsure if a landing page is the right solution for you?
We would be pleased to advise you on finding the optimal solution for your goals and your customers.
Contact us
Would you like to learn how to use a landing page to achieve your specific marketing goals?
Your Swiss Landing Page Agency
Since 2009, we have specialized in conversion-optimized online marketing, strategically utilizing landing pages. We would be pleased to analyze your needs and goals to create the ideal landing pages, squeeze pages, and microsites for you.
Do you want to offer and promote online courses or events on your landing page? We will work with you to set up the necessary platforms and infrastructure.
Do you already have landing pages, but they're not attracting any visitors?
We would be pleased to help you attract potential customers to your offer. Among the many marketing strategies available, we help you focus on the most suitable tools, from SEO, SEA, email marketing, content marketing, blogging, social media to UX and website optimization.
What is a Microsite?
A microsite is a single webpage or a group of pages (sometimes called a brand blog or even just a 'landing page'). Microsites are created separate from your company's main website and can have their own domain or subdomain.
These pages are often campaign-based. By removing certain website elements (such as footers, main navigation, and other distractions), a focused user experience is created. Fewer distractions lead to more conversions.
We develop your microsites with a targeted and analytical approach to boost brand awareness and drive conversions.