Was sind CSS (Comparison Shopping Services) in Google Ads?

CSS (Comparison Shopping Services) in Google Ads help e-commerce retailers promote their products more efficiently. By listing and comparing products from various providers, CSS improves the visibility and reach of products in Google Shopping results.

Wie funktionieren CSS und was sind die Vorteile?

With CSS, you can save up to 20% of your media budget. Through special agreements between CSS partners like Producthero and Google, you receive a 20% discount on the click costs of your Google Shopping and pMax campaigns. This means that a bid of CHF 0.80 has the value of CHF 1.00. As a result, your campaigns become more competitive, and your advertising costs are utilized more efficiently.

Was sind die größten Vorteile von CSS?

By optimizing your advertising budget, you benefit from higher profitability and increased sales. Additionally, your product feed can be optimized with important attributes to improve ad performance and differentiate your products from the competition. Another advantage is that potential customers can find your products faster, ensuring increased visibility and efficiency for your campaigns.

Wie starte ich mit CSS?

To get started with CSS, we first analyze your webshop and create a tailored quote. We then optimize your Google Ads campaigns and activate CSS for your account. Your campaigns and product titles are regularly monitored and optimized, ensuring you benefit from an all-inclusive package.

Wie unterstützt onlineKarma bei der Implementierung von CSS?

The expert team at onlineKarma handles the entire CSS implementation for you, so you don't have to worry about a thing. We set everything up for you, regardless of your technical expertise or specific requirements. Our comprehensive package includes access to the campaign dashboard and e-commerce consulting.

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**Real-time data, always at your fingertips**

Keep a close eye on your **most important** **marketing metrics** – our KPI dashboard provides you with **real-time updates** on all relevant metrics, allowing for prompt campaign adjustments. Instantly see the **ROI** of your marketing efforts and make informed decisions.

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Our marketing channel dashboard seamlessly connects with platforms like **Instagram, Facebook, LinkedIn, Google Ads**, and **Google Analytics 4**. This gives you a complete overview of all marketing metrics, allowing you to effortlessly analyze your performance.

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FAQs

A Marketing Dashboard is a central platform that visualizes all crucial marketing metrics, such as KPIs, ROI, and channel performance, in real time.
It helps you better understand your campaign success, identify trends, and make data-driven decisions to boost the efficiency of your marketing strategy.
Our dashboard supports integration with platforms like Instagram, Facebook, LinkedIn, Google Ads, Google Analytics 4, and many other popular marketing channels.
This provides you with a comprehensive overview of all your online marketing activities in one convenient location.
Security is our top priority. Our dashboard features password protection and straightforward access controls, ensuring that only authorized individuals can access your marketing metrics and campaign overview.
Yes, you can flexibly adjust reporting intervals and choose to receive weekly, monthly, or instant updates via email.
This ensures you are always informed about your campaign performance and can receive reports tailored to your specific needs.