GEO Optimization: Visibility in the World of AI Searches
Generative AI search systems like ChatGPT, Perplexity, and Google Gemini are changing how people find information online. Instead of traditional search results, these tools provide direct answers, often without needing to click on a website.
With GEO (Generative Engine Optimization), we ensure you remain visible.
As a specialized Swiss agency, we help companies optimize their content so it can be recognized, selected, and cited by AI search systems.
Why AI SEO is No Longer Enough and GEO is Now Crucial
Traditional SEO focuses on Google rankings. GEO goes further: your content should appear directly in the answers provided by AI systems.
We optimize your content for:
Google SGE, Gemini, AI Overviews
ChatGPT, Bing Chat
Perplexity, You.com & Co.
Goal: Your brand is recommended by AI systems, ensuring it's never overlooked.
Your Benefits with GEO
Visibility in AI search queries & chatbots
Citations in AI Overviews & ChatGPT responses
First Mover Advantage in the GEO field
Sustainable Authority in the digital space
Our Approach to Your AI SEO Strategy
Analysis & Strategy
We analyze how your brand currently appears in generative AI search systems (e.g., ChatGPT, Gemini, Perplexity) and, based on this, develop a targeted content and keyword strategy.
Content Optimization
We design or revise your content so that it is correctly recognized, cited, and integrated by AI search systems, focusing on structure, clarity, and semantic relevance.
Technical Implementation
Using structured data and ensuring optimal crawlability, we make your website technically AI-readable, boosting your visibility in search and answer systems.
Authority & Monitoring
Through E-E-A-T measures, we build trust and expertise. Continuous monitoring reveals new opportunities, ensuring your content remains relevant over time.
What Our Clients Say:
FAQ — How AI SEO Works in Practice
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AI SEO (Artificial Intelligence + Search Engine Optimization) involves using AI technologies to analyze and optimize content and websites based on data. The aim is to achieve better rankings, more relevant content, and increased visibility in search engines and AI responses.
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GEO stands for Generative Engine Optimization. It involves optimizing content so that generative AI search systems like ChatGPT, Google Gemini, or Perplexity recognize it and include it as a source in their responses.
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AI SEO uses AI to enhance SEO processes. GEO, however, optimizes content specifically for AI systems, ensuring your brand is visible in AI responses, not just in traditional Google rankings.
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As more users retrieve information directly from platforms like ChatGPT, Gemini, or Perplexity, the click-through rate for traditional search results is declining. GEO ensures that your brand remains visible in these AI responses.
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By using semantic content structures, structured data, clear information hierarchies, and strategically building authority (E-E-A-T). This approach helps AI systems understand and cite your content more easily.
References
Are you ready for visibility in the AI world?
Let's take the next step together towards greater visibility in ChatGPT, Google Gemini, and other generative AI systems. We will show you how to specifically optimize your content for AI searches and position your brand as a reliable source.
and discover how your website will be perceived in the new search reality – directly, data-driven, and future-proof.