Currently, 2.75 million users aged over 18 in Switzerland use TikTok.
The online marketing agency onlineKarma presents the latest TikTok usage figures for Switzerland as of January 2024, covering age, language, gender, and reach.
TikTok Switzerland Age Statistics
The total number of TikTok users in Switzerland stands at 2.75 million. Data for users under 18 years of age is not available.
The age groups between 18 and 24 are the most represented.
As of January 2024
Age and Gender on TikTok
When examining gender and age more closely, there are more male users in the age group over 25, while the 18 to 24 age group shows a higher number of female users.
Gender Distribution on TikTok
Across Switzerland, TikTok has 49% female users and 51% male users. Statistical information for non-binary individuals is not available.
Language on TikTok
Most TikTok users in Switzerland use German as their profile language. French is the second most common language, and English is the third most used language with 326,000 users.
TikTok Statistics Switzerland Survey
The analysis was conducted by onlineKarma (further use of data is possible by arrangement and with source attribution - > Contact ) and is based on official TikTok figures. Data for individuals under 18 years of age is not provided. No guarantee is given for the accuracy of the information. Legal recourse is excluded.
TikTok Marketing Agency
With effective TikTok marketing campaigns, you can reach your target audience on TikTok.
Since 2009, onlineKarma's experienced team has been offering effective solutions, and for several years now, we have also been active as a TikTok Marketing Agency.
Social Media Statistics Switzerland
As a social media agency, we regularly compile the most important social media statistics for Switzerland. Here's an overview:
Archive
TikTok Users Switzerland | 2023
When using this information, please cite “Source onlineKarma 2023”.
TikTok reported a total of 2.5 million active users.
Across Switzerland, TikTok has 48.6% female users and 51.4% male users.
TikTok Users Switzerland | 2022
When using this information, please cite “Source onlineKarma 2022”.
TikTok reported a total of 3 million active users (including those under 18 years old).
Across Switzerland, TikTok has 50% female users and 50% male users.