Currently , 2.75 million users over the age of 18 in Switzerland use TikTok.
The online marketing agency onlineKarma presents the latest TikTok usage figures for Switzerland as of January 2024 in terms of age, language, gender, and reach.
Age statistics TikTok Switzerland
The total number of TikTok users in Switzerland is 2.75 million. Data on users under the age of 18 is not available.
The age groups between 18 and 24 are the most represented.
As of January 2024
Age and gender on TikTok
Looking more closely at gender and age, there are more male users in the over-25 age group. In the 18 to 24 age group, however, there are more female users.
Gender distribution on TikTok
Across Switzerland, 49% of active TikTok users are female and 51% are male. No statistics are available for non-binary individuals.
Language on TikTok
Most TikTok users in Switzerland use German as their profile language. French is the second most common language. English is the third most commonly used language, with 326,000 users.
Survey TikTok statistics Switzerland
The analysis was carried out by onlineKarma (further use of the data is possible by arrangement and with reference to the source -> Contact) and is based on official figures from TikTok. Data on persons under the age of 18 is not provided. No guarantee is given for the accuracy of the information. Legal recourse is excluded.
TikTok Marketing Agency
With effective TikTok marketing campaigns, you can reach your target audience on TikTok.
Since 2009, the experienced staff at onlineKarma have been offering effective solutions, and for several years now, we have also been operating as a TikTok marketing agency.
Social media statistics Switzerland
As a social media agency, we regularly summarize the most important social media statistics for Switzerland. Here is an overview:
Archive
TikTok users in Switzerland | 2023
When using this information, please cite "Source onlineKarma 2023."
TikTok had a total of 2.5 million active users.
Across Switzerland, 48.6% of female users and 51.4% of male users are active on TikTok.
TikTok users in Switzerland | 2022
When using this information, please cite "Source onlineKarma 2022."
TikTok had a total of 3 million active users (including those under 18).
Across Switzerland, 50% of active users on TikTok are female and 50% are male.