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LinkedIn Statistics & Usage in Switzerland 2024

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Currently, approximately 4.3 million users in Switzerland use the social network LinkedIn. With over 890+ million members in more than 200 countries and regions, LinkedIn is thus the world’s largest professional network.

In the following, the online marketing agency onlineKarma presents the latest LinkedIn user statistics for Switzerland as of January 2024, broken down by language, age, gender, and more.

The analysis was conducted by onlineKarma (reuse of the data is permitted upon agreement and with attribution) and is based on official figures from LinkedIn.

LinkedIn Profile Languages in Switzerland

[January 2024]

Most LinkedIn users in Switzerland have set their profile language to German . The second most common language is French.

Unfortunately, Romansh isn’t (yet) available as a profile language 🤷‍♂️

Languages of LinkedIn profiles in Switzerland in January 2024: German 51.2%, French 22.6%, Italian 4.2%, and other languages 22.1%

Age Statistics for LinkedIn Users in Switzerland [January 2024]

About half of LinkedIn users in Switzerland are between the ages of 25 and 34.

Age distribution of LinkedIn users in Switzerland in January 2024: 18–24 years old 18.9%, 25–34 years old 47.8%, 35–54 years old 27.3%, and 55+ 5.9%

Gender on LinkedIn

Women are significantly underrepresented on LinkedIn. This is not the case on other social networks (Facebook statistics for Switzerland or Instagram statistics for Switzerland). Non-binary individuals can now also be identified.

Gender distribution of LinkedIn users in Switzerland in January 2024: women 39.5%, men 51.2%, and non-binary 9.3%

Distribution of Users Based on Company Size

(Number of employees)

The employer’s company size can be determined for only about 2.2 million of the 4.3 million users.

About 56% of the LinkedIn users analyzed work for a company with no more than 1,000 employees. Only about 2/5 of LinkedIn users work for an SME (fewer than 200 employees).

Distribution of LinkedIn Users in Switzerland by Number of Employees at Their Employer in January 2024

LinkedIn Statistics Survey: Switzerland

The analysis was conducted by onlineKarma (reuse of the data is permitted upon agreement and with proper attribution) and is based on official figures from LinkedIn. No guarantee is given as to the accuracy of the information. Legal recourse is excluded.

Archive

LinkedIn Users in Switzerland | 2023

When using this information, please cite “Source: onlineKarma 2023” as the source.

  • LinkedIn had a total of 4.1 million active users.
  • Approximately 1.6 million women and approximately 2.1 million men were reached on LinkedIn.

LinkedIn Users in Switzerland | 2022

When using this information, please include “Source: onlineKarma 2022.”

  • LinkedIn had a total of 3.9 million active users.
  • Approximately 1.5 million women and approximately 2 million men were reached on LinkedIn.

LinkedIn Users in Switzerland | 2021

When using this information, please include “Source: onlineKarma 2021.”

  • LinkedIn had a total of 3.3 million active users.
  • Approximately 1.3 million women and approximately 1.8 million men were reached on LinkedIn.

LinkedIn Users in Switzerland | 2020

When using this information, please cite “Source: onlineKarma 2020” as the source.

  • LinkedIn had a total of 3.1 million active users.
  • Approximately 1.1 million women and approximately 1.6 million men were reached on LinkedIn.
Julia Vanoni
About the author

Julia Vanoni

Member of the Management Team

Julia Vanoni is a member of the management team at onlineKarma.

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