Currently, 2.75 million users over the age of 18 in Switzerland use TikTok.
In the following, the online marketing agency onlineKarma presents the latest TikTok usage statistics for Switzerland as of January 2024, broken down by age, language, gender, and reach.
Age Statistics for TikTok in Switzerland
The total number of TikTok users in Switzerland is 2.75 million. Data on users under the age of 18 is not provided.
The 18- to 24-year-old age group is the most represented.
As of January 2024
Age and Gender on TikTok
When gender and age are examined more closely, there are more male users in the over-25 age group. In the 18-to-24 age group, on the other hand, there are more female users.
Gender Distribution on TikTok
Across Switzerland, 49% of TikTok users are female and 51% are male. No statistics are available for non-binary individuals.
Language on TikTok
Most TikTok users in Switzerland use German as their profile language. French is the second most common language. English is the third most common language, with 326,000 users.
TikTok Statistics Survey in Switzerland
The analysis was carried out by onlineKarma (further use of the data possible after consultation and with source attribution).> Contact information is provided and is based on official TikTok figures. Data for individuals under 18 years of age is not available. No guarantee is given for the accuracy of the information. Legal recourse is excluded.
Archive
TikTok Users in Switzerland | 2023
When using this information, please cite the source as “ onlineKarma 2023.”
- TikTok had a total of 2.5 million active users.
- Across Switzerland, 48.6% of TikTok users are female and 51.4% are male.
TikTok Users in Switzerland | 2022
When using this information, please cite “Source onlineKarma 2022” as the source.
- TikTok had a total of 3 million active users (including those under 18).
- Across Switzerland, 50% of TikTok users are female and 50% are male.
