Currently, approximately 2.9 million users in Switzerland use the social network LinkedIn. With over 645+ million members in more than 200 countries and regions, LinkedIn is the world’s largest professional network.
In the following, the online marketing agency onlineKarma presents the latest LinkedIn user statistics for Switzerland as of September 2019, broken down by language, age, gender, and more.
LinkedIn Profile Languages in Switzerland [September 2019]
Most LinkedIn users in Switzerland have set their profile language to German . The second most common language is French.
English is the default language on LinkedIn, which means it is assumed that all users speak English.
Unfortunately, Rumantsch is not (yet) available as a profile language 🤷♂️
Age Statistics for LinkedIn Users in Switzerland [2019]
About half of LinkedIn users in Switzerland are between the ages of 25 and 34.
LinkedIn Users: Desktop vs. Mobile
Unfortunately, LinkedIn does not provide figures for Switzerland regarding desktop versus mobile usage of the platform. However, as early as 2017, approximately 60% of users accessed the platform via mobile (source: Fortune via techjury), so it’s safe to assume that this figure is significantly higher today.
Gender on LinkedIn
Women are significantly underrepresented on LinkedIn. The situation is different on other social networks (Facebook statistics for Switzerland or Instagram statistics for Switzerland). No statistics are available for non-binary individuals.
Distribution of Users Based on Company Size
(Number of employees)
The employer’s company size can be determined for only about 1.1 million of the 2.9 million users.
About 50% of the LinkedIn users analyzed work for a company with no more than 1,000 employees. Only about one-third of LinkedIn users work for an SME (fewer than 250 employees).
This is despite the fact that , according to the FSO’s Business Structure Statistics, more than two-thirds of Switzerland’s employees work for SMEs and only one-third for large companies.
Here is an overview of employees in Switzerland by company size:
