Currently, 3 million users in Switzerland use TikTok. The data for users under the age of 18 is based on an estimate.
In the following, the online marketing agency onlineKarma presents the latest TikTok usage statistics for Switzerland as of December 2022, broken down by age, language, gender, and reach.
Age Statistics for TikTok in Switzerland
The total number of TikTok users in Switzerland is 3 million. The data for users under 18 is based on an estimate.
The age groups between 13 and 17 and between 18 and 24 are the most represented.
As of December 2022
Age and Gender on TikTok
When gender and age are examined more closely, there are more male users, particularly in the over-35 age group. Among those under 24, however, there are more female users. Detailed data on the gender of users under 18 is not available.
Gender Distribution on TikTok
Across Switzerland, 50% of TikTok users are female and 50% are male. No statistics are available for non-binary individuals.
Language on TikTok
Most TikTok users in Switzerland use German as their profile language. French is the second most common language. English, with 296,000 users, is still the third most commonly used language.
TikTok Statistics Survey in Switzerland
The analysis was conducted by onlineKarma (reuse of the data is permitted upon agreement and with attribution) and is based on official figures from TikTok. The data for individuals under the age of 18 is based on an estimate. No guarantee is made as to the accuracy of the information. Legal recourse is excluded.
