{"id":8768,"date":"2025-01-23T10:24:52","date_gmt":"2025-01-23T09:24:52","guid":{"rendered":"https:\/\/new.onlinekarma.me\/blog\/conversion-tracking-in-online-marketing\/"},"modified":"2026-09-22T14:19:28","modified_gmt":"2026-09-22T12:19:28","slug":"conversion-tracking-in-online-marketing","status":"publish","type":"post","link":"https:\/\/www.onlinekarma.ch\/en\/blog\/conversion-tracking-in-online-marketing\/","title":{"rendered":"Conversion Tracking in Online Marketing"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>If you run a website, an online store, or a marketing campaign, you likely have a specific goal in mind: You want your potential customers to take certain actions\u2014whether that\u2019s making a purchase, signing up for your newsletter, or filling out a contact form.<\/p>\n","protected":false},"author":4,"featured_media":8076,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[155],"tags":[],"class_list":["post-8768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-tracking"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/posts\/8768","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/comments?post=8768"}],"version-history":[{"count":1,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/posts\/8768\/revisions"}],"predecessor-version":[{"id":10176,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/posts\/8768\/revisions\/10176"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/media\/8076"}],"wp:attachment":[{"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/media?parent=8768"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/categories?post=8768"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.onlinekarma.ch\/en\/wp-json\/wp\/v2\/tags?post=8768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}